Authentic
Authentic is a Minneapolis firm founded in 2017 by Jennifer Zick that places embedded fractional chief marketing officers with growing companies, typically for 8 to 20-plus hours a week over 12 to 24 months, using its Authentic Growth methodology. Its site says it has served more than 160 clients across 29 states and seven countries in professional services, technology, manufacturing, CPG, financial services, healthcare, construction and nonprofits. The company is 100 percent woman-owned and lists Inc. 5000 and Minnesota Fast 50 recognition. Nobody pays to be ranked.
Why it’s hereAn Inc. 5000 honoree and one of the Midwest's earliest dedicated fractional CMO firms, with 160-plus clients served since 2017 per its site. Number 6 of the fractional CMOs in the US.
Who leads itJennifer Zick, Founder.
Estimated: $8,000–$15,000/mo, typical for US fractional CMO retainers; not a quote.
Typical industry estimate, not a quote from any firm on this list.
A fit forGrowing companies with roughly $5M to $50M in revenue, especially those run on EOS/Traction, that want a part-time CMO matched within days and working from a set marketing methodology.
- Based in
- Minneapolis, MN
- Founded
- 2017
- Team size
- 11–50 people
- Led by
- Jennifer Zick, Founder
- Known for
- fractional CMO · B2B professional services · manufacturing and distribution · SaaS · marketing team leadership
- Named clients
- UpStart
- Best for
- Growing companies with roughly $5M to $50M in revenue, especially those run on EOS/Traction, that want a part-time CMO matched within days and working from a set marketing methodology.
- Estimated cost
Estimated: $8,000–$15,000/mo, typical for US fractional CMO retainers; not a quote.
Typical industry estimate, not a quote from any firm on this list.

Sources authenticbrand.com, clutch.co, nogood.io
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Describe the job. One fractional CMO writes back.
Tell us what you sell, what is not working, and what done looks like. We read it and ask one provider — from this list, or from the publisher’s bench — to contact you within a business day. Asking is free. You do not have to hire them. Nobody else gets what you wrote.
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